← Map/Wisconsin/Counties/Richland

Richland
Wisconsin

17K

Population

$62K

Median Income

$279K

Median Home

R+9

Politics

Economy

Median Household Income$62K
This county
national avg ~$75K
Poverty Rate11.6%
This county
national avg ~11.5%
Unemployment Rate2.8%
This county
national avg ~3.8%
GDP per Capita$56,756
Federal Spending per Capita$834
Median Individual Earnings$41K
This county
national avg $45K
Professional/Management Workers28.1%
Average Adjusted Gross Income$62K
Avg Credit Score711
Work From Home %7.5%
This county
national avg 17.0%
Population Under 1821.1%
This county
national avg 22.0%
Single-Person Households30.8%
This county
national avg 28.0%
Banks & Finance Firms11
Income (20th Percentile)$28K
Income (80th Percentile)$112K
Income (95th Percentile)$180K
Bachelor's Degree or Higher20.9%
This county
national avg 35.0%
Less Than High School8.9%
This county
national avg 11.0%
Knowledge Economy GDP %2.5%
Dependency Ratio1.21
Medicare Spending / Person$3,263
SS Benefits / Person$4,629
Education Wage Premium1.73x
Median Earnings (Bachelor's)$48K
Median Earnings (Graduate)$70K
Median Earnings (HS Diploma)$40K
Public Assistance Recipients1.4%
Average Annual Wage$47K
Professional Services Concentration0.18x national
This county
1.0 = national average share

Housing

Median Home Value$272K
This county
$285K state avg
$303K national
Market Rent (ZORI)$755/mo
This county
$1200/mo state avg
$1400/mo national
Property Tax Rate1.52%
This county
1.51% state avg
1.10% national

Annual tax on median home: $2,465

Affordability & Supply

HUD Fair Market Rent (2BR)$973/mo
Home Price Change (1 yr)+12.2%
Home Value to Income Ratio2.1x income
Severely Cost-Burdened Households9.3%
Homeownership Rate76.5%
This county
national avg ~65%

Market Activity

Listings with Price CutsLow — market moving fast
14.1%
Active Listings
43
New Listings / Month
13

Source: Zillow Research · Updated monthly

Days on Market (Redfin)Slow — buyers have leverage
58 days
Months of Supply (Redfin)Balanced market
5.9 mo
Sold Above List (Redfin)Competitive — many homes bid up
50.0%
Sale-to-List Ratio (Redfin)Buyers market — homes selling below list
98.9%

Source: Redfin · Updated monthly

Health

Life Expectancy79.1 yrs
This county
national avg ~78.5 years
Hospital Rating1.0 / 5
This county
national avg 3.0 stars
Food Insecurity8.7%
This county
national avg ~11%
Food Environment Index7.1 / 10
This county
higher = better access
Primary Care Shortage Score13
This county
national avg 5
Mental Health Shortage Score14
Dental Care Shortage Score11
Healthcare Shortage Score12.7
Healthcare Offices17
Obesity Rate (BRFSS)37.6%
This county
national avg 32.0%
Smoking Rate (BRFSS)17.2%
This county
national avg 14.0%
Poor Health Rate (BRFSS)18.8%
This county
national avg 18.0%
Physical Inactivity (BRFSS)29.2%
This county
national avg 24.0%
High Blood Pressure (BRFSS)29.4%
This county
national avg 32.0%
Active Physicians22
Nursing Home Rating4.0 / 5
This county
national avg ~3 stars
ER Visits per 1,000 Medicare Patients636 / 1,000
Medicare Cost per Beneficiary$12,110
Uninsured (under 65)7.9%
This county
national avg ~10%
Adults with Depression24.5%

Education

Math Test Scores2.64 grade level
Reading Test Scores2.70 grade level
HS Diploma Holders4,788
Bachelor's Degree Holders1,346
HS Completion Rate91.1%
This county
national avg ~85%
Private Schools3

Safety

Violent Crime Rate3.5 / 1,000
This county
national avg ~4.0
Firearm Fatality Rate11.5 / 100K
This county
national avg ~13.6/100K
Drug Overdose Rate23.2 / 100K
This county
national avg ~21/100K
Traffic Fatalities4
Social Vulnerability (CDC SVI)38th pct
Drug Overdose Deaths (2024)10.6 / 100K
Suicide Rate15.8 / 100K
This county
national avg ~14/100K

Climate & Air Quality

Natural Amenity Scale-1.3
January Sunshine0.01
January Temperature-1.23
Average Temp47°F
Avg High Temp58°F
Avg Low Temp36°F
Annual Precipitation30.8 in/yr
Avg Storm Events2.6 storms/yr
Avg Annual Storm Damage$34K
Drought Index (2022)0.22
Heating Degree Days7,238 HDD/yr
This county
national avg ~4,500 HDD/yr
Cooling Degree Days676 CDD/yr
This county
national avg ~1,200 CDD/yr
Heating Degree Days (1901–2000 Baseline)7,784 HDD/yr
Cooling Degree Days (1901–2000 Baseline)568 CDD/yr
Avg Tornadoes / Year0.0
Avg Flood Events / Year0.2
Avg Hail Events / Year0.6
Avg Hurricane Events / Year0.00
Avg Wildfire Events / Year0.0
Avg Winter Storms / Year0.0
Avg Heat Events / Year0.0
Natural Hazard Risk (FEMA)25 / 100
Community Resilience (FEMA)68 / 100
Federal Disaster Declarations19 since 1953
Fine Particulate Pollution (PM2.5)8.0 µg/m³
This county
EPA standard 9 µg/m³

Outdoor & Recreation

Historic Places (NRHP)16 properties
FAA-Registered Airports5 total
Airports (excl. heliports)4 airports

Brewery Scene

Total Breweries1 breweries
Microbreweries0 microbreweries
Brewpubs1 brewpubs

Internet & Remote Work

Download Speed173 Mbps
This county
national avg ~120 Mbps
Upload Speed15 Mbps
Fixed Internet (Q1 2026)285 Mbps
Mobile Internet (Q1 2026)339 Mbps
Mobile Upload (Q1 2026)44 Mbps
Mobile Latency (Q1 2026)26 ms
Households with 100Mbps+71.5%
This county
national avg 75.0%
Cellular-Only Internet13.1%
This county
national avg 8.0%
Fixed Upload Speed (Q1 2026)120 Mbps

EV Infrastructure

EV Charging Stations3 stations
DC Fast Chargers0 chargers
Level 2 EV Chargers1

Commute & Transit

Remote Workers595 workers
Public Transit Commuters41 workers
Walk to Work219 workers
Extreme Commutes (90+ min)233 workers
Avg Commute Time22.8 min
This county
national avg ~27 min
Bike Commuters0.2%
Walk to Work2.8%

Families & Childcare

Childcare Cost Burden27.9%
This county
national median ~27% of household income
Childcare Centers2.2 per 10K residents

Civic & Community

Voter Turnout67.2%
This county
national avg ~55%
Volunteering Rate1.0%
Income Inequality (Gini)4.068
Nonprofit Organizations141
Veterans Share7.4%
This county
national avg 7.0%
Married Adults53.1%
Never-Married Adults27.2%
Divorced Adults13.1%
Religious Organizations16
Asian Population0.9%
Native American Population0.1%
Membership Associations9.3 per 10K residents

Lifestyle & Services

Full-Service Restaurants0.75 per 1K residents
Nursing & Care Facilities21
Grocery Stores3
Hotels & Lodging7
Recreation Businesses5
Professional Services Firms16
Real Estate Firms9
Debt Burden
Avg Mortgage Balance$72K
Avg Student Loan Balance$9K
Avg Credit Card Balance$4K
Loan Delinquency Rate29.9%
This county
national avg 4.0%

Innovation

Inventor Rate0.49%

Politics

R+9

2024 Presidential · Wisconsin was R+1 statewide

vs Wisconsin State

Income tax
7.65%Same (state law)
Property tax
1.52%1.51% state avg
Politics
R+9R+1
COL Index
County data93 (state)

Population & Migration

Net Domestic Migration 2023

+108

More people arriving than leaving

IRS Wealth Migration

Income-neutral migration pattern (IRS: 1.00x avg income)

Economic Mobility

48%

chance a low-income child reaches the middle class

Source: Opportunity Insights

Real Estate

Find Homes in Richland County

Median home value: $279K

View on Zillow →View on Realtor.com →

Opens in a new tab

Local News — Richland

Legacy | Obituary · 16 hours ago

Joseph Allen Sugden Obituary (2026) - Richland Center, WI - Clary Memorial Funeral & Cremation Services, LLC

Joseph Sugden Obituary Joseph (Joe) Allen Sugden, 51 of Elroy, Wisconsin passed away on Saturday eve

Channel 3000 · 6 days ago

Student dies after farming accident in Richland Co.

ITHACA, Wis. — Ithaca School District student Briggs Maxwell died Thursday morning after a farming a

MaxPreps · 1 week ago

Richland Center High School (WI) Basketball

Game Results ... On Saturday, Feb 7, 2026, the Richland Center Varsity Boys Basketball team won thei

WTMJ · 6 days ago

Ithaca student dies in farming accident

The Ithaca School District is mourning the death of a student after a farming accident in Richland C

Wisconsin Watch · Dec 16, 2025

Richland Center residents fight to spare park from city’s affordable housing plans

Ellen Kellar Evans owns two rental properties near Stori Field with her husband and had been working

The Badger Project · Feb 24, 2026

Richland Co Sheriff’s Office stakeouts uncovered deputy’s on-duty liaisons

A deputy and city alderman in western Wisconsin resigned after having repeated sexual meetings while

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Data: Census ACS, BLS, Zillow, USDA Natural Amenities, OpenElections 2024, CMS, NCES. Vintage 2022–2025. News via Google News.

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Annual Income

$150K

Affects effective income tax rate

$0$500K$5M+

Retirement Savings

$0

Affects pension and SS tax burden

None$500K$10M+

Social Security

None

Annual Social Security benefit

None$150K/yr

My Property Is Worth

$400K

Affects property tax burden

Tax burden ↓$1M$50M+

Home Buying Budget

$400K

Compared to state median home price

Hard to find$250K$5M+

Monthly Rent Budget

Don't care

Compared to state median 2BR rent

Don't care$10K/mo

Job Market

Don't care

State unemployment and job growth

Don't careHot market

Airport Access

Don't care

Direct flight destinations from state hubs

Don't careMust have hub

City vs Country

Mid-size city

% urban population

Deep countryBig city

Sunshine

Don't care

Annual sunny days per state

Don't careMax sunshine

Food Scene

Don't care

Restaurants per 100K residents

Don't careWorld-class

Political Preference

Neutral

State's political lean

LiberalConservative

Gun Laws

Neutral

State gun law grade (Giffords)

Gun Control2A Freedom

Abortion Access

Neutral

State abortion access policy

Pro-ChoiceNeutralPro-Life

Community

None

Congregations per 100K residents

AvoidDon't careSeek

Sports & Entertainment

Don't care

Pro sports teams and major venues

Don't careMust have pro teams

Cannabis Laws

Neutral

State cannabis legality

Prefer LegalNeutralPrefer Prohibition

Retiree Community

Neutral

% population 65+ (Census)

Young areaRetirement-heavy

Dating Market

Neutral

% adults never-married (Census)

Singles sceneFamily community

Safety / Low Crime

Don't care

Violent crime rate per 100K (FBI)

Don't careVery safe

School Quality

Don't care

K-12 rank (Education Week)

Don't careTop-ranked

Healthcare Access

Don't care

Healthcare system rank (Commonwealth Fund)

Don't careTop-ranked

Childcare Affordability

Don't care

Cost of living proxy for childcare affordability

Don't careMust be affordable