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Oconto
Wisconsin

39K

Population

$74K

Median Income

$303K

Median Home

R+40

Politics

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What stands out

Three things set Oconto County apart from the other 3,142 counties: homeownership is in the top 4% of American counties (84%), the average temperature is in the bottom 7% of American counties (44°F), and winter sunshine is in the bottom 10% of American counties (-1.2 on the USDA scale). Within Wisconsin it ranks 6th of 72 counties for homeownership.

Where you are

You live in Oconto County, Wisconsin. 39,048 people live here with you. The population held steady at 0.2% last year, and more Americans moved in than out (net +155).

Wisconsin has a graduated income tax reaching 7.65%, does not tax Social Security, and exempts some retirement income for residents 65 and over. Property taxes are high, largely for schools and local services, with a state lottery credit offsetting part of the bill. Milwaukee and Madison drive most job growth; the northern half of the state is lakes, forests and second homes.

Money

The typical household here brings in $73,611 a year, higher than 80% of American counties. Employers pay an average wage of $46,685. Unemployment runs 3.1%, lower than 61% of American counties. 10% of workers work from home; for the rest the average commute is 25 minutes each way.

Wisconsin takes 4.5% of that median income in state income tax, about $3,298 a year.

Home

The median home costs $308K, pricier than 71% of American counties, about 2.2 years of the median household's income. A two-bedroom rents for around $774 a month. Property tax is 1.32% of home value, roughly $2,579 a year on that median home, higher than 78% of American counties. 84% of households own rather than rent.

Safety and health

Violent crime here is 3.3 per 1,000 residents, lower than 78% of American counties. Drug overdoses killed 10 people per 100,000 in 2024.

A child born here can expect to live 78.5 years, longer than 80% of American counties. There are 31 active physicians in the county, about 7.9 per 10,000 people. 6.7% of people under 65 have no health insurance.

School

Local students test at grade level 3.12 where 3.0 is national grade level, higher than 72% of American counties. 92% of adults finished high school.

Neighbors and politics

In 2024 your neighbors voted Republican by 40 points. 77% of eligible voters turned out. Under Wisconsin law you can get a concealed-carry permit on request, abortion is legal with limits, and marijuana is illegal.

Weather and risk

The year averages 44°F, highs near 55 and lows near 34, colder than 93% of American counties. About 29 inches of rain and snow fall a year. FEMA puts natural-hazard risk at 27 out of 100, safer than 73% of American counties; the county has had 6 federal disaster declarations since 1953.

Getting around, going out

Home internet averages 139 Mbps down, slower than 75% of American counties. There are 4 airports in the county, counting general aviation. For a night or a weekend out: 1.0 full-service restaurants per 1,000 people.

Written from the figures below. Percentiles compare this county with every other county that reports the same figure; missing figures are left out rather than guessed.

Economy

Median Household Income$74K
This county
national avg ~$75K
Poverty Rate9.1%
This county
national avg ~11.5%
Unemployment Rate3.1%
This county
national avg ~3.8%
GDP per Capita$32,547
Federal Spending per Capita$72
Median Individual Earnings$45K
This county
national avg $45K
Professional/Management Workers31.2%
Average Adjusted Gross Income$71K
Avg Credit Score711
Work From Home %9.6%
This county
national avg 17.0%
Population Under 1819.8%
This county
national avg 22.0%
Single-Person Households24.3%
This county
national avg 28.0%
Banks & Finance Firms14
Income (20th Percentile)$34K
Income (80th Percentile)$126K
Income (95th Percentile)$200K
Bachelor's Degree or Higher17.3%
This county
national avg 34.3%
Less Than High School7.6%
This county
national avg 11.0%
Knowledge Economy GDP %4.4%
Dependency Ratio0.71
Medicare Spending / Person$2,979
SS Benefits / Person$5,027
Education Wage Premium1.68x
Median Earnings (Bachelor's)$58K
Median Earnings (Graduate)$72K
Median Earnings (HS Diploma)$43K
Public Assistance Recipients1.6%
Average Annual Wage$47K
Professional Services Concentration0.27x national
This county
1.0 = national average share
Federal Government Jobs Located Here88
Federal Share of Jobs Located Here1.0%
Residents Who Work for the Federal Government1.3%
Federal Civilian Share of Earnings1.3%
Federal Contract Dollars Performed Here (FY2025)$314,108
Contract Dollars Relative to Local Wages0.00x wages
Largest Award's Share of Contract Dollars36%
Oil and Gas Share of Earnings (incl. proprietors)0.0%

Housing

Sources: Zillow ZHVI · Census ACS 2022 · Tax Foundation 2023 (effective rates)

Median Home Value$303K
This county
$285K state avg
$303K national
Median Sale Price$270K
This county
$303K national
Market Rent (ZORI)$775/mo
This county
$1200/mo state avg
$1400/mo national
Property Tax Rate1.32%
This county
1.51% state avg
1.10% national

Annual tax on median home: $2,579

Affordability & Supply

HUD Fair Market Rent (2BR)$973/mo
Home Price Change (1 yr)+4.3%−+6.3% since 2024
Home Value to Income Ratio2.2x income
Severely Cost-Burdened Households6.3%
Homeownership Rate84.4%
This county
national avg ~65%

Market Activity

Sources: Zillow Research monthly · Redfin

Listings with Price Cuts— Low — market moving fast
13.9%
Active Listings
126
New Listings / Month
35

Source: Zillow Research · Updated monthly

Days on Market (Redfin)— Average pace
44 days
Months of Supply (Redfin)— Balanced market
4.4 mo
Sold Above List (Redfin)
36.4%
Sale-to-List Ratio (Redfin)— Buyers market — homes selling below list
98.1%

Source: Redfin · Updated monthly

Health

Life Expectancy78.5 yrs
This county
national avg ~78.5 years
Food Insecurity6.6%
This county
national avg ~11%
Food Environment Index9.3 / 10
This county
higher = better access
Primary Care Shortage Score14
This county
national avg 5
Mental Health Shortage Score8
Dental Care Shortage Score0
Healthcare Shortage Score7.3
Healthcare Offices44
Obesity Rate (BRFSS)42.0%
This county
national avg 32.0%
Smoking Rate (BRFSS)15.8%
This county
national avg 14.0%
Poor Health Rate (BRFSS)17.0%
This county
national avg 18.0%
Physical Inactivity (BRFSS)27.3%
This county
national avg 24.0%
High Blood Pressure (BRFSS)29.2%
This county
national avg 32.0%
Active Physicians31
Nursing Home Rating1.7 / 5
This county
national avg ~3 stars
ER Visits per 1,000 Medicare Patients558 / 1,000
Medicare Cost per Beneficiary$10,214
Uninsured (under 65)6.7%
This county
national avg ~10%
Adults with Depression25.1%

Education

Math Test Scores3.16 grade level
Reading Test Scores3.08 grade level
HS Diploma Holders10,745
Bachelor's Degree Holders3,830
HS Completion Rate92.4%
This county
national avg ~85%

Safety

Violent Crime Rate3.3 / 1,000
This county
national avg ~4.0
Firearm Fatality Rate14.1 / 100K
This county
national avg ~13.6/100K
Drug Overdose Rate13.8 / 100K
This county
national avg ~21/100K
Traffic Fatalities55
Social Vulnerability (CDC SVI)2th pct
Drug Overdose Deaths (2024)9.5 / 100K
Suicide Rate18.6 / 100K
This county
national avg ~14/100K

Climate & Air Quality

Natural Amenity Scale-1.9
January Sunshine-1.19
January Temperature-1.27
Average Temp44°F+2.8% since 2022
Avg High Temp55°F+3.0% since 2022
Avg Low Temp34°F+2.1% since 2022
Median AQIAQI 46
Good Air Days208 days/yr
Unhealthy Air Days18 days/yr
Annual Precipitation28.8 in/yr-14% since 2022
Avg Storm Events10.8 storms/yr
Avg Annual Storm Damage$318K
Drought Index (2022)0.32
Heating Degree Days7,979 HDD/yr
This county
national avg ~4,500 HDD/yr
Cooling Degree Days385 CDD/yr
This county
national avg ~1,200 CDD/yr
Heating Degree Days (1901–2000 Baseline)8,707 HDD/yr
Cooling Degree Days (1901–2000 Baseline)304 CDD/yr
Avg Tornadoes / Year0.0
Avg Flood Events / Year3.2
Avg Hail Events / Year3.8
Avg Hurricane Events / Year0.00
Avg Wildfire Events / Year0.0
Avg Winter Storms / Year0.0
Avg Heat Events / Year0.0
Natural Hazard Risk (FEMA)27 / 100
Community Resilience (FEMA)88 / 100
Federal Disaster Declarations6 since 1953
Fine Particulate Pollution (PM2.5)7.2 µg/m³
This county
EPA standard 9 µg/m³

Outdoor & Recreation

Historic Places (NRHP)26 properties
FAA-Registered Airports8 total
Airports (excl. heliports)4 airports

Internet & Remote Work

Download Speed139 Mbps
This county
national avg ~120 Mbps
Upload Speed13 Mbps
Fixed Internet (Q1 2026)263 Mbps
Mobile Internet (Q1 2026)118 Mbps
Mobile Upload (Q1 2026)14 Mbps
Mobile Latency (Q1 2026)43 ms
Households with 100Mbps+59.6%
This county
national avg 75.0%
Cellular-Only Internet14.8%
This county
national avg 8.0%
Fixed Upload Speed (Q1 2026)74 Mbps

EV Infrastructure

EV Charging Stations1 stations
DC Fast Chargers0 chargers
Level 2 EV Chargers1

Commute & Transit

Remote Workers1,814 workers
Public Transit Commuters10 workers
Walk to Work (workers)351 workers
Extreme Commutes (90+ min)457 workers
Avg Commute Time24.5 min
This county
national avg ~27 min
Walk to Work1.9%

Families & Childcare

Childcare Cost Burden17.6%
This county
national median ~27% of household income
Childcare Centers3.3 per 10K residents
Childcare Facilities8

Civic & Community

Voter Turnout77.0%
This county
national avg ~55%
Volunteering Rate1.0%
Income Inequality (Gini)3.682
Nonprofit Organizations230
Veterans Share8.9%
This county
national avg 7.0%
Married Adults59.1%
Never-Married Adults23.4%
Divorced Adults11.2%
Religious Organizations32
Asian Population0.4%
Native American Population1.3%
Membership Associations10.7 per 10K residents

Lifestyle & Services

Full-Service Restaurants0.96 per 1K residents
Nursing & Care Facilities46
Grocery Stores6
Arts & Entertainment Venues3
Hotels & Lodging12
Recreation Businesses20
Professional Services Firms31
Veterinary Practices5
Real Estate Firms18
Debt Burden
Avg Mortgage Balance$77K
Avg Student Loan Balance$8K
Avg Credit Card Balance$4K
Loan Delinquency Rate30.0%
This county
national avg 4.0%

Innovation

Inventor Rate0.31%

Politics

R+40

2024 Presidential · Wisconsin was R+1 statewide

vs Wisconsin State

Income tax
7.65%Same (state law)
Property tax
1.32%1.51% state avg
Politics
R+40R+1
COL Index
93state index (no county figure)

Population & Migration

Net Domestic Migration 2023

↑ +155

More people arriving than leaving

IRS Wealth Migration

Income-neutral migration pattern (IRS: 0.99x avg income)

Economic Mobility

46%

chance a low-income child reaches the middle class

Source: Opportunity Insights

Real Estate

Find Homes in Oconto County

Median home value: $308K

View on Zillow →View on Realtor.com →

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Full Wisconsin profile

Taxes, cost of living, crime, schools, gun laws and more.

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Data: Census ACS, BLS, Zillow, USDA Natural Amenities, OpenElections 2024, CMS, NCES. Vintage 2022–2025. News via Google News.

Your Priorities

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Quick Profiles

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Annual Income

$150K

Affects effective income tax rate

$0$500K$5M+

Retirement Savings

$0

Affects pension and SS tax burden

None$500K$10M+

Social Security

None

Annual Social Security benefit

None$150K/yr

My Property Is Worth

$400K

Affects property tax burden

Tax burden ↓$1M$50M+

Home Buying Budget

$400K

Compared to state median home price

Hard to find$250K$5M+

Monthly Rent Budget

Don't care

Compared to state median 2BR rent

Don't care$10K/mo

Job Market

Don't care

State unemployment and job growth

Don't careHot market

Airport Access

Don't care

Direct flight destinations from state hubs

Don't careMust have hub

City vs Country

Mid-size city

% urban population

Deep countryBig city

Sunshine

Don't care

Annual sunny days per state

Don't careMax sunshine

Food Scene

Don't care

Restaurants per 100K residents

Don't careWorld-class

Political Preference

Neutral

State's political lean

LiberalConservative

Gun Laws

Neutral

State gun law grade (Giffords)

Gun Control2A Freedom

Abortion Access

Neutral

State abortion access policy

Pro-ChoiceNeutralPro-Life

Community

None

Congregations per 100K residents

AvoidDon't careSeek

Sports & Entertainment

Don't care

Pro sports teams and major venues

Don't careMust have pro teams

Cannabis Laws

Neutral

State cannabis legality

Prefer LegalNeutralPrefer Prohibition

Retiree Community

Neutral

% population 65+ (Census)

Young areaRetirement-heavy

Dating Market

Neutral

% adults never-married (Census)

Singles sceneFamily community

Safety / Low Crime

Don't care

Violent crime rate per 100K (FBI)

Don't careVery safe

School Quality

Don't care

K-12 rank (Education Week)

Don't careTop-ranked

Healthcare Access

Don't care

Healthcare system rank (Commonwealth Fund)

Don't careTop-ranked

Childcare Affordability

Don't care

Cost of living proxy for childcare affordability

Don't careMust be affordable